Malik Henriques
Every project in this portfolio started the same way:
A business problem.
Sometimes it was improving campaign performance.
Sometimes it meant helping customers better understand a technical product.
Sometimes it involved rethinking internal marketing processes or designing a better customer journey.
Different industries.
Different organizations.
The same approach.
Below is a summary of the roles where that experience was developed. For a printable version, you can also download my executive resume.
Resume
Produced technical communications across digital, print, and executive channels.
Designed an AI customer request routing concept.
Built distributor and channel marketing resources.
Supported product commercialization initiatives.
Developed HubSpot lead scoring and customer segmentation frameworks.
Improved email open rates to 40% through audience segmentation and workflow strategy.
Heath Consultants Inc.
Marketing Specialist
2025–2026
Supported strategic marketing initiatives across utility infrastructure while expanding responsibilities into commercialization, marketing operations, customer journey strategy, sales enablement, and AI-assisted customer experience.
Digital marketing
Engineering collaboration
Sales enablement
B2B & B2G marketing
Technical communications
Product marketing
Fonon Technologies
Supported marketing initiatives for advanced laser manufacturing technologies serving commercial, industrial, defense, aerospace, and government markets.
Marketing Specialist
2023–2025
Supported nonprofit marketing through digital communications, content strategy, and community engagement.
2023
Social Media Intern
United States Air Force
Military service established the professional foundation that continues to shape how I approach leadership, accountability, teamwork, and decision-making.
Security Forces
2011–2017
Education
Full Sail University
Bachelor of Fine Arts — Creative Writing
Bachelor of Science — Film